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Description
Photography
Video
Ouway launch Ad
Production -
Director: Joel Cruz
Camera: Gavin Smith
Edit: Joel Cruz
Producer: Ouway (Estuniga Inc.)
Date: 2022
Ouway Launch Day Poster Ad
Production -
Director: Joel Cruz
Camera: Isaiah Valencia
Edit: Caleb Byrd
Producer: Ouway (Estuniga Inc.)
Date: 2022
Wild Posting
Guerrilla Marketing
Posters / Print Materials



































































































As Marketing Manager at Estuniga Inc., I led the initial branding and visual identity for Ouway, a same-day delivery service for NYC retailers. I designed and executed guerrilla marketing campaigns, including bold wildposting throughout the city, to build street-level buzz and establish the brand’s presence among small businesses and major retailers alike.



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